HOW MARKETING AUTOMATION CAN HELP YOUR BUSINESS?

We recently launched an innovative and very significantly capable – “marketing automation”. Automation, for those who don’t know, makes it possible to create behavior scenarios in advance. The system works like an autopilot – it listens to what is going on, decides how to react and then takes the necessary course of action. All of […]

WAYS TO INCREASE YOUR CONTACT LIST THROUGH SALESFORCE

Growing your email contact list is not an easy task. There are many ways to do it both organic and through paid advertising. First, you need to understand your target audience, do market research and understand where do your potential customers exist. Provide them with multiple opt-in chances at different places. Have a specific CTA […]

INWISE & GDPR

On May 25, 2018, the General Data Protection Regulation (GDPR), which replaced the EU privacy protection provisions of 1995, came into effect. The purpose of this regulation (GDRP) is to ensure that the individual’s personal information is protected in accordance with the modern technological innovation, regardless of where it is stored or processed. One of […]