LEVERAGE DIGITAL MARKETING THROUGH SALESFORCE DURING THE COVID-19 OUTBREAK

With Coronavirus is forcing many of us to work from our home offices, including our clients, a large number of people are consuming much more screen time on websites, social media and other apps. There has never been a better time than now to invest in the digital transformation of your sales and marketing processes. […]

CUSTOMER JOURNEYS IN SALESFORCE

The whole idea behind a CRM system is to understand the customer effectively throughout the process and manage him accordingly to ensure maximum customer satisfaction. Sometimes when there’s a drop in customer retention, companies wonder what went wrong when they thought they handled their customer relations well using their CRM. This is where the power […]

HOW TO GET BETTER RESULTS BY SENDING AN EMAIL CAMPAIGN THROUGH SALESFORCE

Email is still the most preferred and profitable communication channel for companies to run their marketing campaigns. Salesforce as a CRM tool for your business has all the customer data, customer communication preferences, customers interests, etc. Having the right data is important but the point lies in how you use it and design your email […]