A new era of AI has arrived in cloud marketing. If we used to create our content, analyze data, and search for relevant content in order to work less and sell more, inwise presents the AI Marketing Cloud system, which integrates AI tools throughout the workflow to send more impressive, personalized, intelligent, and effortless
We cannot take away our creativity, but sometimes we need a little inspiration.
inwise uses AI technology to create attractive content to increase marketing performance.
For example: you created an email campaign, and need a subject line. Click the AI button and get a number of winning subject line suggestions.”
Words don’t always come easy. This becomes even more evident in specific scenarios—like when we need to inform users about a new feature, draft a marketing email that resonates with a broad audience, or design a landing page with high conversion rates.
AI writing and editing feature is an integral part of our system and allows you to create fluent and personalized text without the need for an external application.
Using AI to generate images allows everyone to become independent designers in a way, granting the freedom to create and express even without prior design software training.
In this way, you can easily upgrade the visuals of your campaigns, as well as develop a visual language of your business, which can be a valuable asset moving forward.
Now that you’ve crafted your content, it’s time for the crucial next step: prompting action.
Using AI, your written content is analyzed to pinpoint key factors impacting conversion rates for calls to action, such as language, originality, and urgency. The AI then offers suggestions for clear, compelling text that motivates action.
We all have our habits – when we have our coffee (and which coffee), when our minds are at their peak, and even when we read our emails. So why do we send the campaign to everyone at the same time?
Through AI and analysis of past performance, the inwise system enables us to send email campaigns to contacts at times that will achieve the highest open rates.”
After sending out an email campaign, we examined the marketing flow that showed open rates, clicks, and distribution between mobile devices and computers. How can we determine if we succeeded, and what can we do better next time?
Analyzing a campaign with AI allows us to obtain a detailed and precise analysis based on the campaign’s results. The analysis includes a summary of the results, highlighting key points, and recommendations on how to make future campaigns more effective.”
